Alvin IT Solutions offers Complete Digital Marketing Training with Google Certification, Facebook Certification, and hands-on learning through Live Projects. Get real-time exposure with Google Ads, Google Analytics (MCC Account Access), Facebook Ads Manager, and Business Manager Accounts. Along with this, you will learn 41+ Digital Marketing Modules that cover every aspect of online marketing.
Our Advanced Diploma in Digital Marketing is designed to provide in-depth knowledge, practical skills, and career-focused training in today’s fast-growing digital industry.
Why Choose Alvin IT Solutions for Digital Marketing?
✅ Comprehensive Learning – Master SEO, Social Media Marketing, Content Marketing, Email Marketing, Analytics, Paid Ads, and more.
✅ Industry-Relevant Skills – Stay updated with the latest tools, trends, and strategies used by top professionals.
✅ Practical Exposure – Work on live projects, case studies, and real-time campaigns to sharpen your problem-solving skills.
✅ Career Growth – Gain specialized skills that set you apart in the job market and open up global opportunities.
✅ Networking & Guidance – Connect with industry experts, trainers, and fellow learners to boost your career prospects.
✅ Entrepreneurial Advantage – Learn how to create and implement effective strategies for your own business or startup.
✅ Certifications – Earn industry-recognized certifications from Google and Facebook that add credibility to your profile.
✅ Continuous Learning – Build a mindset of adaptability to stay ahead in the ever-evolving digital space.
Placement & Career Support
At Alvin IT Solutions, we not only train you but also prepare you for real industry challenges. We provide:
Sample resumes & mock interview sessions
Free internship opportunities for real-time experience
Job referrals through our partnered companies & startups
💡 While we do not guarantee a job, our training and internships make you industry-ready and highly employable.
Module Highlights
Module 1: Marketing & Branding Fundamentals
What is Marketing?
Types of Marketing
Introduction to Digital Marketing
Digital Marketing Platforms & Funnels
Strategy Designing & Boosters
Module 2: Website Planning & WordPress
Basics of HTML, CSS & JavaScript
Website Structure, Domain & Hosting
WordPress Installation (Localhost & Server)
Theme Customization, Plugins, Widgets
SEO-ready Website Setup
Module 3: Content Marketing
Writing High-Quality Content
Content Spinning Techniques
Plagiarism & Readability Checks
Article Marketing & Cross Promotion
CTA & Content Marketing Tools
Module 4: Keyword Research
Types of Keywords
Google Keyword Planner & Tools
Research Process & Competition Analysis
Module 5: SEO (Search Engine Optimization)
On-Page, Off-Page, Local & Mobile SEO
News SEO, White/Black/Grey Hat SEO
Google Algorithms & SEO Reports
Module 6: Google Webmaster (Search Console)
Adding Website
Search Queries, Sitemaps, HTML Sessions
Internal & External Links
Module 7: Google My Business (GMB)
Setup & Dashboard
Local SEO Optimization
Creating GMB Posts
Module 8: Google Tag Manager
GTM Setup & Configuration
Adwords Conversion Tracking
Analytics, Remarketing, LinkedIn Code
Module 9 & 10: Google Ads (SEM & Advanced Adwords)
PPC, Ad Rank & Quality Score
Campaign Setup, Ad Groups, Bidding
Extensions, Billing, Ads Reports
Module 11: Display Marketing
Bidding Models: CPC, CPA, CPV
Dynamic Search Campaigns & Placements
Module 12: Media Buying & Selling
Advertising Principles & Media Planning
Module 13: Remarketing & Conversion Tracking
Conversion Implementation
Remarketing Campaigns & Custom Lists
Module 14: My Client Center (MCC)
Client Ad Account Setup & Management
Module 15: Bing Ads
Bing Ad Center, Indexing, Backlinks
Module 16: Mobile Marketing
App Creation & ASO
Mobile Marketing Strategies
Module 17: Google Analytics
Account Setup, Goals & Conversion Tracking
Bounce Rate, Traffic Flow & Reporting
Module 18: Google AdSense & Monetization
AdSense Dashboard & Formats
Website & YouTube Monetization
Affiliate Marketing Basics
Module 19 & 20: Graphics & Video Creation
Posters, Banners & Editing Tools
Video Creation, Editing & Tools
Module 21–28: Social Media Marketing
Facebook Marketing & Ads
Instagram Growth & Engagement
YouTube Marketing & Video SEO
LinkedIn Business & Ads
Twitter Marketing & Branding
WhatsApp Business Marketing
Module 29: Email Marketing
Subscriber Lists & Bulk Email Tools
Newsletter Design & Lead Generation
Module 30: Online Reputation Management (ORM)
Handling Reviews, Fake Profiles & Negative SEO
ORM Tools & Brand Protection
Module 31: Online Money Earning
30+ Ways to Earn Online
Google AdSense & Do’s/Don’ts
Module 32: Affiliate Marketing
International Programs & Tools
Earning via Affiliate Networks
Module 33: Webinar Marketing
Hosting & Promoting Webinars
Module 34: Inbound Marketing
Strategy & Implementation
Module 35: Native Advertising
Paid Search, In-feed Units, Custom Ads
Module 36: Lead Generation
Landing Pages, Capturing Leads & Targeting
Module 37: EDP Program (Entrepreneurship Development Program)
Business Idea Generation
Decision-Making & Project Planning
Module 38: Quora Marketing
Profile Setup, Q&A Strategy & Lead Generation
Module 39: Freelancing
Freelance Platforms, Profiles & Projects
Module 40: Digital Marketing Tools
SEO, Image & Video Editing Tools
Top 10 Tools for Marketers
Module 41: GDPI & Interview Preparation
Mock Interviews
Resume Building & Placement Training
Once you successfully complete this master’s program, you will be awarded the Alvin IT Solution Course Completion Certificate.
This certificate will be granted after completing the project work (reviewed by experts) and scoring at least 50% in the final quiz. The Alvin IT Solution certification is highly recognized by top MNCs and adds great value to your career. ✅
Who Should Attend?
Students seeking an attractive career and looking to upskill in Digital Marketing.
Entrepreneurs who want to enhance business visibility and boost sales.
Freelancers aiming to expand their service offerings.
Working professionals from advertising, marketing, IT, sales, or business development who want to specialize in Digital Marketing or maximize their digital channels.
Marketers who want to fast-track their career or strengthen their position in the marketplace.
Business owners who want to leverage online platforms for business growth.